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It's Thursday June the 29 around 2:20PM and

New Possibilities for Taylor Hicks

If you've been living under a rock for the last couple of weeks, it's possible that you haven't seen the Ford ad featuring American Idol winner Taylor Hicks. While I am choosing to reserve judgment on the song Possibilities until I hear it in its entirety, it's got that perfect jingly feel to it, which makes me doubt whether or not my interest level can be sustained over a three or four minute period.

Even though American Idol and Ford have been bedmates for years, it was surprising how quick they managed to get Hicks on the payroll - they waited like thirty seconds before making him dance for their money.

The most remarkable thing about this ad, though, is that they have somehow managed to make it look like a ghetto version of the American Idol set. So, they go to all this trouble to get a down home country boy in their commercial, and then they stick him on a cheesy soundstage? Granted, we've been seeing him that way forever, but it would have been nice if they could have at least had him driving a car with the wind blowing through his trademarked grey locks.

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Comments

Posted by: Anonymous

June 30, 2006 10:57 AM

It's a shame that people continue to use the term "ghetto" in everyday parlance.

A ghetto is an area where people from a specific racial or ethnic background (or united in a given culture or religion) live as a group, voluntarily or involuntarily, in milder or stricter seclusion.

The term has since evolved into a label for any poverty-stricken urban area...and now, apparently, is just a not-so-clever way of saying "poor".

Nothing like putting yourself on par with the immortal Britney Spears, who often uses "ghetto" to describe less-than-enthralling menu choices and the undesirable finger sandwiches listed on her backstage rider.